How to Leverage Project Professionals to Drive Strategy Execution Success
Are You Sure Your Team Understands the Strategy You Want Them to Execute?
When executives set the strategy for the organization, there is usually a sense of, “We got this. We understand our business and what needs to happen.” While executives have high confidence that the organizational strategy is understood, the reality is that several layers down the strategy often remains unclear. Project professionals are uniquely positioned to play a more strategic role in the organization, but when executives overlook their value and fail to ensure the strategy is well understood at the project level, the organization may not realize its desired outcomes.
How to Leverage Project Professionals to Drive Strategy Execution Success discusses:
- Understanding the missing links to strategy execution success
- Uncovering opportunities to engage project professionals earlier in the strategy development process
- Discovering how your communication strategies can impact the understanding of strategy
- Learning how to align people, process and tools to make the strategy real right away
Jeff Colvin, VP of Instructor Development at Strategy Execution, explores opportunities to leverage project professionals across the organizations as double agents, from strategists to execution specialists. By involving project professionals earlier in the strategy process, the organization can more effectively prioritize and identify the projects that are most important and will deliver strategic results. When project professionals understand the direct link between their contributions and the organizational strategy, they are more likely to rally and have a higher desire to achieve strategic results and not just “get my work done.”
